Sunday, December 5, 2010

Week 13: Super Bowl, Carats, and Smiles

Super Bowl Spoiler
Fergie and the boys to entertain NFL fans worldwide.
Courtesy of beatcrave.com.

The Super Bowl half-time show is going to be entertaining again!  It was announced this week that The Black Eyed Peas will be the musical entertainment at Super Bowl XLV in Arlington, Tx.

The Peas are the first non-rock group to perform since the 2004 Justin Timberlake/Janet Jackson wardrobe malfunction incident.

Wedding Bells for Ochocinco

Lozada's 10 carats.
Courtesy of Evelyn Lozada.
Chad Ochocinco and Evelyn Lozada are officially engaged!  Two weeks ago Ms. Lozada tweeted a picture of a ten carat diamond ring, but nothing was confirmed until Ochocinco was a guest on Ryan Seacrest's radio show on Tuesday.

"I think I found everything I've been looking for in one person.  [She's] everything I've been missing," said Ochocinco to Seacrest, about his fiance.  Even though Ochocinco has been on reality TV before with the "Ultimate Catch" dating show, the Ochocincos (will she become Evelyn Ochocinco?) are not planning on filming their wedding or lives together for television.

This will be Ochocinco's first marriage and Lozada was previously engaged to a NBA player, giving her the credentials for her role in VH1's "Basketball Wives."  Via Twitter Lozada said she will not switch to the "Football Wives" show.

Michael Strahan's Many Endorsements

Mike's got milk.
Courtesy of insidesocal.com.
Professional athletes are known for large salaries, but they usually make the most money from their endorsements.  Players usually endorse shoes, sports drinks, or products they may use in reference to the game.  Most players end the endorsements and become a sports analyst or commentator upon retirement.

Michael Strahan is a retired player whose gap-toothed smile seems to be everywhere.  He is currently an analyst for Fox, but he's on TV more than just on Sundays.  Strahan's smiling face is also in TV ads for Subway and Dr Pepper (click the blue link to watch).  His previous commercials have been for Vaseline, Sports Authority, Snickers, and RightGuard.  Last fall he co-starred in an unsuccessful TV series called "Brothers" and previously had a guest role in the second season of "Chuck."

As a person with a minor in advertising, when I see a "former" somebody in a lot of commercials, I think they are in desperate need of money.  Like Robert Shapiro in commercials for his internet law business - are things not going well for him anymore?  But there's no way Strahan is in need of money.  He hasn't been away from the game that long and he still has an analyst job.  So I'm concluding that Strahan is just having fun.

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